Event Recap丨Epay's “Payment + Pan-Entertainment” Ecosystem Drives New Growth in Social Media Overseas Expansion

YazarEpay

Yayınlanma Zamanı2026/06/30

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In 2025, as the AI wave sweeps across the globe, the pan-entertainment industry's overseas expansion faces unprecedented opportunities and challenges. The rapid advancement of AI technology has not only reshaped the creation and dissemination of entertainment content but has also become a pivotal force for breaking through overseas market barriers. Only enterprises that strategically position themselves early and master breakthrough strategies can seize the initiative in the global marketplace.

Therefore, Epay, in collaboration with Jigou Technology and Shumei Technology, is co-hosting a Social Overseas Salon. This event will deeply explore AI-empowered pan-entertainment overseas expansion, aiming to help overseas pan-entertainment businesses overcome growth challenges and discover their own path to capturing market share.

Technology + Ecosystem: Defining a New Paradigm for Overseas Expansion


1. Breaking Through and Reconstructing: “Payment + Ecosystem” Unlocks New Growth in Social Overseas Expansion

As a pioneer in pan-entertainment payments, Epay provides in-depth analysis of the explosive potential and challenges in the Middle East market. While the region leads globally in payment growth for pan-entertainment, significant payment habit differences exist: UAE favors bank cards, Saudi Arabia prefers e-wallets, and high chargeback rates remain a universal pain point. To address this, Epay introduces the “EN-JOY” Pan-Entertainment Energy Ecosystem Plan, empowering merchants to efficiently expand into global markets.

Flexible Customization Support Leveraging deep insights into the pan-entertainment industry, Epay offers tailored solutions for scenarios like “live streaming,” “voice chat rooms,” and “1-on-1 video calls.” This enables businesses to rapidly integrate local payment channels, meet diverse market demands, and achieve seamless integration between payment systems and business models.


Streamlined Dedicated KYC Verification Addressing KYC verification challenges for streamers in certain countries and regions, Epay offers a dedicated fast-track channel providing efficient, convenient verification while ensuring compliance. Coupled with an intelligent risk control system, businesses can flexibly adjust risk strategies to balance growth and security, preventing compliance issues from hindering expansion.


AI & Human Customer Service Synergy Epay combines AI-powered customer service with human support to create a personalized assistance system. Platforms can utilize dedicated customer service group chats to promptly address order-related after-sales inquiries from guilds, streamers, and users, ensuring a seamless and stable payment experience.


Pan-Entertainment Ecosystem Resource Sharing

Leveraging global ecosystem resources, Epay provides pan-entertainment businesses with industry trend insights and market strategy guidance. Through regular salons and resource matchmaking events, it continuously empowers enterprises expanding overseas.



2. AI-Empowered Social Evolution: The 2025 Path to Overseas Innovation

Jigou Technology showcases breakthroughs in real-time audio-video technology centered around its “AI Audio Engine.” AI noise reduction and echo cancellation significantly enhance voice chat room clarity, creating immersive interactive experiences. For Southeast Asian and Middle Eastern markets, the live companion chat demo showcases virtual characters' deep interactive capabilities. In North and Latin American markets, high-definition visual optimization solutions boost user willingness to pay for short dramas and live streams, validating the foundational logic of technology-driven commercial growth.


3. Lessons from the Overseas Social App Removal Wave: How Global Products Can Address Content Compliance Challenges


Drawing insights from hundreds of social app removal incidents worldwide, Shumei Technology emphasizes that compliance is the lifeline for global entertainment expansion. Through end-to-end AI risk control technology, Shumei monitors compliance risks in real time—from user registration to UGC publishing—covering politically sensitive, pornographic, violent, and other multi-dimensional content, building a security barrier for enterprises' global operations.


The path to breakthrough begins with breaking boundaries—AI technology is shattering the limits of global entertainment expansion, while compliance and ecosystem capabilities will determine how far enterprises can go.


By 2025, only those anchored in technology and centered on users will stand unshaken in the tide of globalization.

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